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Learn + Launch with Lou
Running Meta ads shouldn’t feel like you’re rebuilding the internet or spending time watch ad bro on youtube talking about “Bro I took this ad account from $0 to $1005053003 in 1 month”. Like no, just no.
Instead, you need a strategy and someone (who actually knows her sh*t) to show you what actually matters and how to scale.
Learn & Launch is my 1:1 Meta Ads coaching package designed for product-based business owners who want to learn how to run their own ads - bespoke for their business.
Over four personalised sessions, we'll go from strategy → creative → setup → optimisation, so by the end, you'll have launched your ads and know how to confidently manage them yourself (go you). Oh you’ll also get a written strategy created by yours truly, so you’ll have your own personal bible to help guide you.
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In our first session we will audit your ad account and build the strategy.
We'll get clear on your business, who your your customer is and what your ads actually need to achieve.
We'll cover:
Business + offer audit
Customer journey
Funnel strategy
Campaign strategy
Budget allocation
Key KPIs
What success actually looks like for your business
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In our second session we will review the written strategy and get into the fun stuff - creating ads people actually want to stop and watch.
We'll develop your personalised creative strategy and my go-to formula
, including:
Creative angles
Hooks
Concepts
UGC/content ideas
What to film or create
Messaging
Ad copy
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This is where we get those ads live!
We will jump into Ads Manager and build your campaigns together.
We'll cover:
Campaign structure
Ads Manager setup
Audiences
Tracking
Creative implementation
Launch strategy
Budget setup
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Once your ads are live ad we have some juicy data, we'll look at what's happening live and I'll teach you how to make decisions based on the numbers.
We'll cover:
Reading your results
Diagnosing performance
What to change
What NOT to change
What to test next
Scaling fundamentals
How to know when an ad is working
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Because naturally, questions are going to pop up once you start putting everything into practice.
You'll have access to me via Whatsapp between sessions so you don't have to figure it all out alone.
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You leave with knowing meta ads through and through
By the end of Learn & Launch, you'll:
✓ Understand how Meta ads actually work
✓ Know how to build a strategy around your business
✓ Know what creative to make and why
✓ Be confident navigating Ads Manager
✓ Understand the numbers that matter
✓ Know how to diagnose performance
✓ Know what to test next
✓ Have a framework for scaling
✓ Have launched your own Meta ads
30+
Businesses coached through Learn + Launch to run their own successful ads
250K+
Meta ad spend managed in the last 12 months
10-25X
Average return on advertising spend across successful campaigns
1:1
Personalised coaching. Every. Single. Time
TAG MEMBERSHIP
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This is for the person who has already launched, need a hand but don’t want to join a coaching group.
You’ll get:
30-minute 1:1 monthly call
Private DM support
TAG resources
Creative feedback
Testing recommendations
Campaign troubleshooting
Basically; Me in your pocket
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This is where I become your strategic growth partner.
You’ll get:
60-minute monthly strategy call
Private DM support
Monthly account/performance report
Personalised testing roadmap
Creative strategy
Campaign + budget recommendations
Monthly growth priorities
Quarterly deeper growth review
I also offer a Done-For-You retainer package
So if you need an end-to-end Meta Ads Management service, fill out the form below and I’ll be in touch!