WHO IS LOU?

Hey, I’m Lou (aka That Ads Girl)

I started out just like you: running a small business (shoutout to Lody Baby!) with big dreams, zero idea where to start with ads, and a healthy dose of “surely it can’t be that hard.” Spoiler: it was.

Before I became the Meta Ads Big Sis, I was the aunty who just wanted to buy the perfect baby gift for my new little besties. After months of research (and a few meltdowns in the baby aisle), I found the perfect pressies, personalised silicone Bentos, Feeding Sets, all the cutest things. LB took off, but growing organically was slow AF and I wanted more.

So, I jumped head-first into the world of Meta ads. I thought it would be intuitive. LOL. Turns out, I made every mistake in the book, and spent waaay too much money learning what not to do.

That’s when I decided enough was enough. I invested (a lot) in learning ads the right way - read the books, joined all the webinars, and sat through group sessions that left me with more questions than answers.

Now? I’m obsessed with helping small business owners skip the chaos and get straight to the good stuff. I teach you what actually works (and what doesn’t) so you can finally get started, scale up, and actually enjoy running ads.

Ready to stop guessing and start scaling? Welcome to That Ads Girl.

let's work together
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TESTIMONIAL

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MEGAN - PARA DIGITAL

@paradigital_

“That Ads Girl aka Lou is one of the most knowledgeable ads managers I know! As a marketer, I don’t have the time to educate myself on Meta Ads (there’s a lot to it), so I outsource it to Lou. She knows her stuff and gets results, proven across several of my clients.